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Yaya Bey – ‘me and all my niggas’

Yaya Bey shares the final single, “me and all my n****s,” from her forthcoming album Ten Fold, out May 10th via Big Dada. On Ten Fold, Yaya unfurls an in-depth account of her journey as a musician and her personal history as it relates to the evolving landscape of the world around her. “me and all my n****s” is a song that embodies a collective strength and resilience in the face of her path as a career musician, which is often far from glamorous, and the state of her community and peers that support her. The song is accompanied by a Chassidy David-directed visual that Yaya choreographed, styled, and conceived herself. Speaking on the video’s conception she shares, “this video is an ode to my dad and his style from his first album.”

 

 

Ten Fold brims with the nuances of Yaya’s identity and interests, which she’s poured into every aspect of this album’s rollout, serving as the creative director, co-director, and stylist across all of the project’s visuals. As a second-generation artist, Yaya’s learned the lessons to feel resolute in her relationship to music and root her songwriting in a realistic portrait of what it means to be an artist. On Ten Fold, she’s bringing her unadulterated truth to the forefront, with the faith that music is her calling and that the world will receive her truth and she’ll reap the fruits of her and her family’s labor tenfold.

Born Hadaiyah Bey, Yaya first started writing songs at the age of nine and emerged onto the scene as a reinvigorating voice in the new vanguard of R&B storytellers with her breakout 2020 album Madison Tapes.

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