SEO Week 2026, the flagship conference from performance marketing agency iPullRank, returns to New York City from April 27 through April 30, bringing together some of the most influential minds in search, artificial intelligence, and digital strategy.

“Search is no longer about keywords—it’s about systems, semantics, and how machines interpret information,” said King. “SEO Week is where we challenge outdated thinking and build a clearer understanding of what’s actually happening under the hood.”

On April 29, the event expands into culture with the highly anticipated Algorhythms After-Party at HK Hall—an experience that merges technology, music, and community in a way few industry events attempt.

The free, 21+ event will feature performances from hip-hop icons The LOX and a Method Man from the Wutang Clan, alongside Mike King performing as Mic King, Chicago lyricist Psalm One, and an opening set from DJ Mr. Len. The night will be hosted by underground mainstays Tonedeff and PackFM.

Framed as “SEO Week’s worst kept secret,” the after-party reflects iPullRank’s broader philosophy: that search, content, and culture are deeply interconnected.

“Algorhythms is where everything comes together,” said King. “The same creativity and structure that drives great music also drives great content and discovery. This is about celebrating both.”

Held at HK Hall in Manhattan, the venue’s concert-style setup will transform the after-party into a full live performance experience rather than a traditional networking event.