On Monday (June 8), Louis Vuitton announced Pusha’s new duties with the company, where he will wear various Louis Vuitton menswear items, among other duties, in promotion of the brand.
“Pusha T’s ambassadorial nomination at Louis Vuitton is a testament to his commitment to artistry and a strong personal style, both echoing the Maison’s own dedication to unique expression across fashion and culture,” read the press release from Louis Vuitton.
“Pusha T’s role as House Ambassador underscores Louis Vuitton’s vision of bringing together diverse cultural influences to build powerful storytelling within its storied menswear universe. The Maison looks forward to this exciting collaborative journey ahead.”
Pusha T for Louis Vuitton. The Maison and Men’s Creative Director Pharrell Williams are pleased to welcome the artist as the newest House Ambassador, beginning a new chapter of Louis Vuitton’s longstanding commitment to the musical arts.#PushaT #PharrellWilliams #LouisVuitton pic.twitter.com/kPYQF3GLRY
— Louis Vuitton (@LouisVuitton) July 8, 2024
The rapper previously appeared on the runway in Vuitton’s western-themed fall 2024 show in January and was a front-row guest at the spring 2025 show held at UNESCO headquarters last month.
