Roc Nation has partnered with South Korean fintech company Musicow, a Music Equity Service Provider (MESP) that enables music rights owners to buy, sell, and trade shares in music royalty revenue with public investors.

This partnership embodies a shared vision of empowering superfans to earn revenue alongside their favorite artists by introducing music royalties as an alternative asset class. In addition to enabling distribution of Musicow’s assets through Roc Nation, this collaboration will allow creators to securely fractionalize royalty revenue from their songs and sell shares, enabling fans to earn alongside them.

“The music industry is evolving into a shared ecosystem where fans and creators can earn together,” remarked Roc Nation Vice Chairman Jay Brown. “Our mission is not only to support and empower artists by providing the tools and services they need to build a better music ecosystem but also to give everyone access to the financial opportunities the music industry offers.”

Woo Rhee, CEO of Musicow US commented, “Partnering with Roc Nation is an incredible opportunity to drive innovation and redefine the future of our industry. I’m confident that together, we have the vision, expertise, and enthusiasm to create transformative progress and unlock limitless potential.”

The projected launch in the U.S. is during the first quarter of 2025.