Gorilla
Zoe: Keeping It One Hunned
By: Todd Davis
Rapindustry.com
Georgia's very own native son, Alonzo "Gorilla Zoe"
Mathis, unleashed on the masses his first solo outing Welcome to the Zoo nearly
a year ago to date. Spawning four singles; 'Tryna' Make a Jug,' 'Money Man'
'Juice Box,' and his signature hit, 'Hood Nigga,' the set landed at number 3
and number 8 on the Top Rap and Top R&B Album charts respectively, eventually
peaking at #18 on the Billboard Top 200. Although Welcome to the Zoo sold 35,000
units in its first week of release, the momentum soon slowed way down and the
project quickly crashed and burned. Zoe, who names, in no particular order,
8 Ball & MJG, Outkast, Too Short, Tupac, and Biggie, as his strongest musical
influences, is already hard at work on his anticipated, follow-up LP, Don't
Feed Da Animals.
Rap Industry Dot Com recently chopped it up with the resident Atlantan, who
also moonlights as a member of the Bad Boy Entertainment collective, Boyz N
Da Hood, via cell-phone, to find out just what exactly he has in store for his
legions of fans in the coming months
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"
I
wasnt there to really take Jeezys place. Jeezy had his solo
thing going on, so it was just an open door for me. Its still Boyz
N Da Hood all day -- Free Big Gee! B.N.D.H. set me up for my solo career,
so I really cant complain.
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Coming off of last years
Welcome to the Zoo -- Were you somewhat disappointed in the overall performance
of that project?
No, I wasnt disappointed. Coming from the street, to
having a major single like Hood Nigga and being in Boyz N Da Hood,
was a great experience for me. It really taught me a lot about the music game,
and Im going hard for this next album.
Didnt you expect it to do bigger numbers sales-wise?
It reached #3 on Billboard Hip-Hop and R&B charts, so Im
proud of that. Im learning and growing, and just putting in the work
for this next album to do even better than the one before.
Your forthcoming sophomore release has been titled Don't Feed Da Animals
-- Tell me why?
Well, on my first album, Welcome to the Zoo, I compared the
zoo to the streets and the hood. I had a chance to taste success,
so now I want to continue being fed by the industry to turn into a beast.
Thats where Dont Feed Da Animals comes from.
Whats the biggest difference between this new album and your debut?
This time around, I know what Im doing and definitely
stepping outside of my comfort zone to give the fans something new. Like my
record Lost with Lil Wayne, thats crazy, and (its)
climbing (the) Billboard charts. I still have those Hood Nigga
records for the streets, too!
In addition to the Wayne record, are there any other highlights?
I have production on the album from The Runners, Luney Toonz,
Jazze Pha; to name a few. And, cameos by Lil Wayne, Diddy, (and) Gucci
Mane.
Tell me how this whole rap thing first jumped off for you
Well, I started off getting into trouble in the streets, and
decided I wanted something different. I had this natural gift to rap, and
having a raspy vocal tone really catches peoples ear. (Russell) Block
(Spencer), CEO of Block Entertainment, put me onto Boyz N Da Hood, (and) then
I became a solo artist with Welcome to the Zoo.
What made you really want to take the place of Young Jeezy in the second
incarnation of Boyz N Da Hood? And, is the group even still intact? It seemed
as if you all really didnt even promote Back Up n da Chevy...
I wasnt there to really take Jeezys place. Jeezy
had his solo thing going on, so it was just an open door for me. Its
still Boyz N Da Hood all day -- Free Big Gee! B.N.D.H. set me up for my solo
career, so I really cant complain.
What has given you the staying power to remain a recognizable force in
Hip-Hop?
I stay open to new sounds, always working with new hungry producers,
and I stay in the studio. Its a daily grind! Ive been touring
and working non-stop since Boyz N Da Hood.
Are you planning on branching out into any other areas of the entertainment
realm?
Right now music is my focus, but I wouldnt mind getting into acting,
(and) maybe opening a few businesses. The skys the limit.
How do you view the current state of Hip-Hop music?
Hip-Hop is global now, so I cant be mad at that. I try
to focus on the music Im putting out there, and making sure Im
giving my fans the best quality music.
On a personal note, tell me something about Gorilla Zoe that wouldnt
necessarily be revealed through any of your records
My friends say Im funny as hell. (Im) always cracking jokes and
laughing. Im down to earth, and with me what you see is what you get.
What do you like to do when you are not making music?
I have the new Dodge Challenger, and I ride around the A
and just chill out. I really dont get a lot of spare time though.
What has been the biggest moment for you career-wise?
My highlight is seeing the success of Hood Nigga.
That record really represents me as an artist.
What exactly does Gorilla Zoe have in store for the future?
I see myself in the position that God would place me. I definitely
want to be wealthy of the mind and the wallet.
New single and video, Lost, due out soon? Second solo album,
Don't Feed the Animals, scheduled for release when?
The (official) single is Lost, featuring Lil
Wayne. I got the video for Waddle, featuring Gucci Mane, and records
Dope Boy and Im Dumb flooding the streets.
I hear you will be going overseas soon, too?
(Yeah,) going to London in October for the MOBOS [Music of
Black Origin Awards].
And finally, whats up with the guys {Jody Breeze, Duke and Big Gee}
from Boyz N Da Hood? Will you all do another group LP?
I see Jody often, and Duke from time to time. Free Big Gee!
Not sure if and when we will do another, but its definitely a possibility.
Thanks for taking your time out with me today, good luck with the new album,
and continued success to you!
Go pick up Dont Feed Da Animals January 13, 2009!
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